LG 'This is Real NYC'

To promote the launch of the LG V30 phone, I designed a set of graphics to represent New York for packaging and event materials for LG's 'This is Real' activation. The event, held in 5 cities across the USA, paid tribute to each featured city and celebrated people keeping it real.

Client: LG USA

Agency: Game Seven

New York hand-lettering pattern by Lauren Hom for the LG 'This is Real' Activation.